Free Agency

Media insights and strategies for the proactive and prepared.

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Why OpenAI bought a livestream (you probably haven't heard of) for $150M

Why OpenAI bought a livestream (you probably haven't heard of) for $150M

Narrative capital is expensive. Not having any is worse.

Apr 13, 2026 5 min read Featured

The Not So Secret Media Job Market

The Not So Secret Media Job Market

What was low is now high, and it's all the same.

Apr 6, 2026 5 min read

The Bully Is Back

The Bully Is Back

Apple, podcasts, and how rails get built.

Feb 23, 2026 6 min read members

The (Right) Visibility Is Only As Good as the Infrastructure Beneath It.

The (Right) Visibility Is Only As Good as the Infrastructure Beneath It.

Feb 10, 2026 4 min read members

Free Agency 📈 - 100 Days of Beginning Again

Free Agency 📈 - 100 Days of Beginning Again

On building heavy things in difficult times with good people.

Feb 3, 2026 11 min read

The $100B PDF: How Paramount Is Fighting Netflix

The $100B PDF: How Paramount Is Fighting Netflix

(Almost) everything you need to know is in a presentation everyone has too much 'expertise' to read.

Dec 16, 2025 4 min read Featured

Podcasting is much harder (and much simpler) than I thought.

Podcasting is much harder (and much simpler) than I thought.

Dec 1, 2025 4 min read members

Free Agency 📈: Build it like Bartlett

Free Agency 📈: Build it like Bartlett

Nov 10, 2025 4 min read members

Free Agency 📈: Need Distribution? Better Call iHeart.

Free Agency 📈: Need Distribution? Better Call iHeart.

You don't need to know its them, for it to be them.

Oct 20, 2025 5 min read members

Q3 High Signal Review

Q3 High Signal Review

Sep 30, 2025 4 min read members

Free Agency 📈: How Angel Studios is flipping the Hollywood model

Free Agency 📈: How Angel Studios is flipping the Hollywood model

Fans choose, producers invest, audiences enjoy.

Sep 22, 2025 5 min read members

Don't Play On The Net: How AI is Flexing on the Ad Ecosystem

Don't Play On The Net: How AI is Flexing on the Ad Ecosystem

It used to be simple; now its not.

Sep 2, 2025 4 min read members