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Free Agency

Media insights and strategies for the proactive and prepared.

Free Agency

Media insights and strategies for the proactive and prepared.

Free Agency   -   Jun 09, 2025 The Lion, The Wine, and the Yacht: How Cannes Makes a Killing on Creativity
The Lion, The Wine, and the Yacht: How Cannes Makes a Killing on Creativity

Awards are a business unto themselves.

Free Agency   -   Jun 02, 2025 Pricing is a game. It should be treated that way.
Pricing is a game. It should be treated that way.

Playing not to lose, is not playing to win. Pick your hard.

Free Agency   -   Jun 17, 2025 Deal or No Deal: How a creator takes investment, and what it means

Much has been made about the future of what creator economy is, could be, and is turning into. So here’s a real deal, with an actual person, and what the thesis was. Hopefully the gives a tangible example of both how a business is being built, and why an

by Jonathan Jackson
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Free Agency   -   Jun 17, 2025 Deal or No Deal: How a creator takes investment, and what it means

Much has been made about the future of what creator economy is, could be, and is turning into. So here’s a real deal, with an actual person, and what the thesis was. Hopefully the gives a tangible example of both how a business is being built, and why an

by Jonathan Jackson
Free Agency   -   Jun 02, 2025 Pricing is a game. It should be treated that way.
Pricing is a game. It should be treated that way.

Playing not to lose, is not playing to win. Pick your hard.

by Jonathan Jackson
Free Agency   -   May 13, 2025 Free Agency Vol. 35 - Real Yearners Only
Free Agency  Vol. 35 -  Real Yearners Only

Community is what people want and need. So why is everyone afraid to care?

by Jonathan Jackson
Free Agency   -   Apr 28, 2025 Ryan’s World: Obsession, Deep Collaboration, and Deal Terms
Ryan’s World: Obsession, Deep Collaboration, and Deal Terms

Coogler is unprecedented. His deal is not.

by Jonathan Jackson
Free Agency   -   Apr 15, 2025 The Vibecast is Here to Stay
The Vibecast is Here to Stay

Can you feel it in the feed?

by Jonathan Jackson
Free Agency   -   Apr 07, 2025 Free Agency - Lessons from the Slutty Vegan Restructuring
Free Agency  - Lessons from the Slutty Vegan Restructuring

The money always comes with terms and conditions.

by Jonathan Jackson
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