You know that feeling when you find out the last mom-and-pop shop on your block just got bought by the same guy who owns the car wash chain, the HVAC company, and the pest control outfit down the street? That's not a coincidence. Private equity has spent the last fifteen years buying up every fragmented, boring, recurring-revenue business in America. Laundromats. Veterinary clinics. Plumbing outfits. Roofers. The formula is always the same: find an industry where nobody owns more than a sliver of the market, buy a bunch of small operators cheap, bolt them together, and sell the whole platform for a much bigger multiple than you paid for the parts. It works so well it has a name, the roll-up, and it's been the dominant strategy in lower-middle-market PE since the 2010s.
But there was always a wall PE couldn'

