
Jonathan Jackson's Latest Work
Pricing is a game. It should be treated that way.
Jun 02, 2025

Some thoughts on writing, thinking, and building.
May 20, 2025
Jonathan Jackson's Work
39 Articles
Free Agency
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Nov 19, 2024
Free Agency Vol. 11 📈 - When we say 'The Culture', what are we even talking about?
Specificity is expensive. So is avoidance.
by Jonathan Jackson
Free Agency
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Nov 12, 2024
Free Agency Vol. 10 📈 - The Building Has New Plumbing: Media Infrastructure and making moments
The long game is the one you choose to play.
by Jonathan Jackson
Free Agency
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Nov 04, 2024
Free Agency Vol.9 📈 - 'Mainstream' means everything and nothing at the same time

Dog whistling is meant to signal and distract. It works if you're listening.
by Jonathan Jackson
Free Agency
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Oct 28, 2024
Free Agency Vol. 📈 8 - Privacy is big business, because we gave it away.
If data is a kind of oil, than everyone has a personal refinery to be mindful of.
by Jonathan Jackson
Free Agency
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Oct 21, 2024
Free Agency Vol. 7 📈 - Quit Like You Mean It: The Ari Lennox Theory of Creative Freedom

Sometimes, you have to blow it up.
by Jonathan Jackson
Free Agency
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Oct 15, 2024
Free Agency Vol. 6📈 - Behind the scenes, but in front of the money: Why sports documentaries are always profitable

The games end, but footage is forever.
by Jonathan Jackson
Free Agency
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Oct 07, 2024
Free Agency Vol.5 📈: Countries get rebrands do

If you think about a country like a company, things gets interesting.
by Jonathan Jackson
Free Agency
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Sep 30, 2024
Free Agency Vol. 4 📈 : Everything is for $ale
When the dogs aren't eating, everyone is on the menu.
by Jonathan Jackson