Jonathan Jackson's Latest Work
The Annual Due Dilly Reader Survey
Dec 31, 2024
Jonathan Jackson's Work
21 Articles
Free Agency
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Jan 13, 2025
Free Agency 📈 - The Subprime Social Crisis Part 1: State of Play
Trying to make sense of it all.
by Jonathan Jackson
Free Agency
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Dec 17, 2024
Free Agency Vol. 16 📈 - Media 'advice' is (usually) behind, sometimes dead wrong. That's good news.
Tactics are not universal, principles are contextual, and values remain constant.
by Jonathan Jackson
Free Agency
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Dec 09, 2024
Free Agency Vol. 15 📈 : Media operates on a Power Law. Understanding it can change everything.
The math continues to math.
by Jonathan Jackson
Free Agency
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Dec 02, 2024
Free Agency Vol. 14 📈 - No More Shooting in LA
Mustaaaaaaaaaaaaaaaaaaaaard!
by Jonathan Jackson
Free Agency
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Nov 25, 2024
Free Agency Vol. 13 📈 - People build teams before they have a stack. That's a mistake.
Compounding yourself is possible, you just need to get out of the way first.
by Jonathan Jackson
Free Agency
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Nov 19, 2024
Free Agency Vol. 11 📈 - When we say 'The Culture', what are we even talking about?
Specificity is expensive. So is avoidance.
by Jonathan Jackson
Free Agency
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Nov 12, 2024
Free Agency Vol. 10 📈 - The Building Has New Plumbing: Media Infrastructure and making moments
The long game is the one you choose to play.
by Jonathan Jackson